IndustryLab VR suite

IMMERSIVE DISPLAY SOLUTIONS

For two decades we have designed, delivered and installed a wide variety of unique immersive display solutions, currently in use around the world by some of the top retailers and FMCG groups. Clients have embraced the power of virtual environment technologies to assist them in a broad range of focus areas.

CREATING MEMORABLE EXPERIENCES

Use Virtual Reality and 2D Display Solutions to create memorable experiences that help sales and encourage customers to keep coming back. Use virtual reality to rapidly prototype and develop designs, to get to market quicker.

We offer a full range of proven and new projection and display technology. From 2D power walls to 3D immersive virtual reality environments, we can help you to improve your design cycle, your customer engagement and instore footfall by presenting design, research and insight information in easier to understand ways.

create memorable experience in retail using VR
Techviz-data-visualisation

VIRTUAL PRODUCT PROTOTYPING

Virtual prototyping has been steadily replacing traditional testing techniques due to its unique advantages:

  • Reducing the time cycle to enter new products to market
  • Increasing the quality of the design
  • Reducing fundamental errors and design flaws
  • Creating a more competitive product

COLLABORATIVE DESIGN REVIEW

Work better as a team, getting the benefits of shared insights and understanding through using our VR technology for the iterative process of a design review, from concept to prototype. Save time and money, build collaboration, and get to market faster.

vr visualisation
design and retail

STUDYING CONSUMER BEHAVIOUR

Virtual experiences allow you to explore almost every aspect of the marketing process and consumer behaviour;

  • conducting research into product development,
  • researching into sales figures and product placement – how the product is actually displayed or made available to the consumer,
  • analysing the decisions consumers make when shopping and the motivations behind choosing a particular product over another.

TESTING NEW CONCEPTS

Our VR enabling software means you can display your 3D models on any VR display solution without limitation to resolution, size, shape or performance. This means exploring and visualising new and existing store layouts, or testing new concepts from anywhere in the world.

Complex data visualisation

WORLDWIDE
INSTALLATIONS

Drawing on over twenty years of expertise, we can design, source and install anywhere your project needs us to.

Our work has taken us across the globe, with projects as far away as Australia and as close to home as our neighbours.